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NiftyFiftySponsor NiftyFifty

Reach quilters while they're designing, planning and shopping.

NiftyFifty is where quilters design blocks, plan quilts, find shows and shops, and swap with friends. Put your brand right beside the work, in plain sight and in good company.

The Quilt Designer page: its toolbar, block palette and settings panels, a quilt of sixteen star blocks from NiftyFifty swaps with cream sashing and a navy border, and the sample sponsor spot under the design area, ringed and labelled Your spot
In the Quilt Designer, your spot sits under the design area. The same spot sits under the design area in the Pattern Designer, including FPP mode, and near the top of the FPP Pattern Maker page.

What a NiftyFifty sponsorship is

NiftyFifty sponsorships are native sponsor spots on NiftyFifty, the quilting community founded in 1997. A sponsor's logo, one line and a link sit inside the pages quilters use to make things: under the design area in the Quilt Designer and the Pattern Designer, on the FPP Pattern Maker, near the top of the US quilt show calendar, in the guild, quilt shop and longarm directories, and beside the quilting guides and calculators. Each area has one sponsor at a time. Every spot is clearly labelled "Sponsored by", pages with a live sponsor show no other ads, and spots are sold directly by NiftyFifty, never through an ad network.

Where your brand can appear

Beside the work quilters come here to do

One sponsor per area, so your brand is never one of many.

What your spot looks like

Your logo, one line and a link

This is the real spot, with sample words in it:

What we need from you

  • Your logo: SVG or PNG, at least 240px wide, transparent background preferred.
  • Your brand name, shown as "Sponsored by" your brand.
  • One line, up to 70 characters, with an optional second line up to 140.
  • A link to your site (https).
  • Shown on phones and desktops.
  • One creative a month, swapped on request.

Where it goes

The quilt show calendar with a sample sponsor spot near the top, ringed and labelled Your spot
Quilt Shows. Near the top of the quilt show calendars, every show's page, the shows by state and the expos page.
A state page of the quilt guild directory with a sample sponsor spot near the top, ringed and labelled Your spot
Directories. Near the top of the guild, quilt shop and longarm directories and their state pages, and on the longarm booking page.
A quilt block guide with a sample sponsor spot after the introduction, ringed and labelled Your spot
Learn. Under the results on every calculator and the yardage pages, and near the top of each guide and the quilt sizes chart.
The same guide on a phone, with the sample sponsor spot full width after the introduction
On a phone. The same spot on a phone: full width, the same size every time, so the page never jumps.

On a sponsored swap, a "Sponsored by" strip sits under the swap's details on its page.

How it works

Part of the page, not an ad

Your logo, one line and a link, shown natively on the page.

Your spot is part of the page, not an ad slot sold through an exchange. It loads with the page, it never moves the page around, and it never follows anyone across the internet.

  • Pages with your spot carry no other ads.
  • Your spot isn't sold through an ad network: no tracking scripts, no pop-ups.
  • Clearly labelled "Sponsored by".

Our history

Quilters have swapped blocks through NiftyFifty since 1997: 30+ swaps and 70,000+ blocks across all 50 states and 50+ countries.

  • A kaleidoscope star block on black from a NiftyFifty swap
  • A blue star block on black from a NiftyFifty swap
  • An appliqued sunflower block from a NiftyFifty swap
  • A blue Hawaiian applique block from a NiftyFifty swap
  • A sunset over water block from a NiftyFifty swap
  • A black-eyed Susan star block in gold on blue from a NiftyFifty swap
  • A New Mexico block with a hot air balloon and a roadrunner from a NiftyFifty swap

Questions

Sponsoring NiftyFifty: common questions

What is a NiftyFifty sponsorship?
A NiftyFifty sponsorship puts your logo, one line and a link on the pages quilters use to design quilts, find quilt shows and look up guilds, quilt shops and longarm quilters. Each area has one sponsor at a time, and every spot is labelled "Sponsored by".
Where do sponsor spots appear?
Under the design area in the Quilt Designer and the Pattern Designer, near the top of the FPP Pattern Maker, the quilt show calendar and each show's page, at the top of the guild, quilt shop and longarm directories, and under calculator results and near the top of the guides. A swap sponsor appears on one community block swap.
Do you use ad networks or tracking scripts?
No. Sponsor spots are sold directly by NiftyFifty, not through an ad network. Your spot is an image and a link that we host ourselves, with no tracking scripts and no pop-ups.
Will my brand appear next to other ads?
No. Pages with a live sponsor show no other ads, so your brand has the page to itself.
How do I get rates and audience numbers?
Request the advertiser kit with the form on this page. We send our audience numbers and rates by email.
Can quilt shops and local businesses sponsor?
Yes. Quilt shops, longarm quilters, machine dealers and other quilting businesses of any size are welcome. To list your shop or explore other ways to work together, visit our partners page.

Let's talk

Request the advertiser kit

Tell us a little about your brand and which areas interest you. We'll be in touch by email with our audience numbers and rates.

Prefer email? [email protected]

Which areas interest you?